MONTANA/IDAHO CIDER SALES MANAGER
Company Summary
As a company, Western Cider aspires to create an institution of great cider, good times and a life worth living in this far-flung region of the American West. With an orchard of 5,000 cider apple trees, award-winning ciders, iconic branding, and community engagement - Western Cider has become an industry leader in Montana and the Northwest.
We are currently a small group committed to fostering a positive workplace focused on the making and selling of quality cider for the enjoyment of all.
Job Description
We are seeking a highly motivated individual with a strong knowledge of the beverage industry that is able to travel for sales and events across Montana and Idaho. The ideal candidate should have great communication and organizational skills, have the ability to work independently and build strong relationships.
Primary responsibilities are to expand our brands at on and off premise accounts, increase product placements, open new accounts, promote and conduct cider tastings and to be a brand ambassador for Western Cider at events around Montana and Idaho. We are looking for a long-term employee who seeks to grow with Western Cider.
Qualifications
Minimum 2 years of cider, beer or wine sales experience
Bachelor’s degree in Marketing or Business Administration or related field preferred
Proven sales track record
Computer literate with proficiency in Microsoft Office, Excel and CRM platforms
Strong organizational skills
Excellent communication and customer service skills
Events planning experience
Good public speaker
Goal oriented & self sufficient
Clean driving record
Able to travel at least two to three days per week and work weekend events when necessary
Primary Responsibilities
Account Relations
Maintain consistent market presence across Montana and Idaho
Create and maintain relationships with on and off-premise accounts, grow sales in existing accounts and work closely with distributors
Submit new product forms to chain retailers
Educate distributor reps about our product and pricing information
Ensure correct shelf pricing
Supply accounts with POS materials
Communicate upcoming seasonal releases
Coordinate limited release distribution and other special requests with key accounts
New Accounts
Identify strong potential accounts
Approach new accounts with product information and samples
Keep detailed notes on contact information and status of each potential new account
Follow through on sales opportunities with management, distributors and their sales representatives
Ability to close sales opportunities
Sales & Account Management
Setup and maintain CRM for relevant territories
Track and analyze territory sales numbers to direct and guide activities and efforts
Responsible for weekly sales recaps
Track inventory and minimize out of stocks and/or product shortages
Keep organized notes and files on all accounts and contacts
Brand Ambassador
Be a good representative of Western Cider through professional and positive interactions with customers, other cideries or breweries, distributors and accounts
Continuing cider education for accounts, distributors and consumers alike
Event Management
Responsible for all outside events, cider and brewery festivals and promotions
Find and schedule staff for events when possible or necessary
Organize and lead cider tastings and trainings for on premise accounts
Set up and staff consumer events and promotions
Coordinate with event hosts
Educate the public on Western Cider
Set up and take down attractive booth displays
Attend industry events to represent Western Cider and network within the industry
Marketing
Work closely with marketing staff on needs for driving sales including POS displays and retail advertising material
Identify marketing and advertising opportunities in each market and communicate needs to ownership
Find potential sponsorship, partnership, and collaborative opportunities for events and new product
Industry Trends
Follow cider industry trends and opportunities across the Northwest and specifically Montana
Gather market information and customer feedback
Inform management of industry changes
General Responsibilities
Work directly with ownership to achieve company goals
Attend Western Cider tastings and staff cider education trainings
Job Type: Full Time
Compensation
$50,000 - $90,000
Employer Subsidized Health Insurance
Paid Time Off
Paid Holidays
Paid Phone
IRA Match
Ongoing Paid Professional Development
Free Cider and Employee Discounts
To apply:
Send a cover letter, resume and three references to matt@westerncider.com with “Sales Manager” in the subject line. Thanks!
